COWBOYS MUSIC FESTIVAL PRIVACY POLICY

This privacy policy (the “Privacy Policy”) is made effective as of November 1, 2025.

Your privacy matters to Cowboys Music Festival (“Cowboys Music Festival”, “we”, “us”, “our”).
This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you:

  • Visit our websites (the “Website”);

  • Interact with us on social media (the “Social Media Channels”)

  • Purchase tickets or attend our events; or

  • Access any related products, services, promotions, or programs we offer (together, the “Services”).

By using the Website, Social Media Channels, or Services, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the Website, Social Media Channels, or Services.

2. PERSONAL INFORMATION WE COLLECT

We collect information that identifies you or can be associated with you (“Personal Information”). This may include:

  • Contact details (name, email address, phone number, city/province, age or date of birth);

  • Ticketing and purchase details (ticket type, order history, payment method type, billing address — note that payments are processed through third-party providers, and we do not store full credit card numbers);

  • Communications with us (emails, forms, customer service requests, contest entries, job or volunteer applications);

  • Preferences and interactions (event interests, marketing preferences, promotions, sponsor activations);

  • Technical and usage data (“Traffic Data”), such as IP address, device type, browser type, pages viewed, and general location data.

We collect this information directly from you, automatically through your use of our Website or Social Media Channels (including cookies and similar technologies), and from our service providers (for example, ticketing and customer support partners).

3. COOKIES & SIMILAR TECHNOLOGIES

We use cookies and similar technologies to improve site performance, remember preferences, enhance security, and understand how people use our Website.
You can usually adjust your browser settings to refuse or disable cookies. If you disable cookies, some parts of the Website or Services may not work properly.

4. HOW WE USE YOUR INFORMATION

We may use your Personal Information to:

  • Provide, operate, and improve the Website and Services;

  • Process ticket purchases, registrations, and customer service requests;

  • Communicate with you about your orders, account, or event updates;

  • Send you marketing communications about events, announcements, or promotions (with your consent or as permitted by law);

  • Personalize your experience and festival content;

  • Ensure safety, security, and compliance with our event policies;

  • Prevent fraud or misuse; and

  • Meet legal and regulatory requirements.

5. MARKETING COMMUNICATIONS / OPTING OUT

If you opt in to receive marketing emails or texts from us, you can unsubscribe at any time by following the instructions in the message.
Even if you unsubscribe from marketing, we may still contact you with transactional or service-related messages (e.g. ticket confirmations or safety notices).

6. DISCLOSURE OF PERSONAL INFORMATION

We do not sell your Personal Information. We may share it:

  • With service providers who perform services on our behalf (e.g. ticketing, payments, analytics, or marketing);

  • When required by law or to respond to legal processes;

  • To protect our rights, property, and safety or that of others;

  • In connection with a business transaction, such as a merger or sale; and

  • As aggregated or anonymized data that does not identify you.

7. SOCIAL MEDIA & THIRD PARTIES

Our Website or Services may include links to third-party websites or promotions not operated by Cowboys Music Festival.
We are not responsible for the privacy practices or content of these third parties. If you engage with them, their policies will apply.

8. SECURITY

We use reasonable safeguards to protect Personal Information against unauthorized access, loss, or misuse.
Access to information is limited to those who need it for legitimate business purposes.
No system is completely secure, so please use caution when sharing information online.

9. RETENTION

We keep Personal Information only as long as necessary for the purposes described in this Privacy Policy or as required by law.
Once no longer needed, we securely delete or anonymize it.

10. AGE REQUIREMENT

Cowboys Music Festival is an 18+ event. Our Website, Social Media Channels, and Services are intended for use by individuals aged 18 and over.
We do not knowingly collect Personal Information from anyone under the age of 18.
If we become aware that someone under 18 has provided Personal Information, we will delete it promptly and securely.

11. STORAGE & INTERNATIONAL TRANSFERS

Your Personal Information may be stored or processed in Canada, the United States, or other countries.
By using our Services, you consent to the transfer of your information to these jurisdictions, which may have different data protection laws.

12. ACCESS, CORRECTION & CONTACT

You may request access to or correction of your Personal Information by contacting us:

Privacy Officer
 Cowboys Music Festival
1040 7th Ave SW, Suite 205
Calgary, AB
Email: marketing@cowboysmusicfestival.com

If you have unresolved privacy concerns, you may contact the Office of the Privacy Commissioner of Canada:
Phone: 1-800-282-1376
Email: info@privcom.gc.ca
Website: www.privcom.gc.ca

13. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy occasionally. Changes will take effect upon posting.
Your continued use of the Website or Services after updates means you accept the revised version.